Rebranding / Website / Packaging & stationery
The idea was to create a path from the logo to create a sense of flow, progress an innovation in order to attract new young riders to the transport revolution.
//Logo Design
The colors are based on the old logo. The correct colors also match the colors of the State of Israel, as well as the bicycle and road signs in Israel.
//Bicycle Design
The bicycle design is intended for bicycle events / competitions / meetings in order to attract a new and young audience through attractive design.
As designed for the company helmets and equipment for cycling
//Stationery Design
The path created by the logo design continues in the same line in all the designs
of the project
//Business card design
It was important for the customer to deliver content through the site such as: Articles. Among other things, the goals of the association are donation and joining.
Despite the content, it was important for the site to look light and fun. And not crowded and messy.